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How 3 + 11 + 3 + 60 = 40

Posted By Samantha S On February 23, 2011 @ 7:00 am In Family,Photo Book Ideas | 6 Comments

When my friend Meg called and asked us to join her in yet another Breast Cancer fund raising event, we didn’t think twice, we just said YES. Details like the walk date, the blisters, and the training schedule came in second compared to supporting our friend, who had courageously fought and WON her personal battle with breast cancer 3 times. Since our last walk and her 2nd duel with the cancer, more amazing women in our lives had been diagnosed. This was our chance to help them.

Eleven of us pledged our time, money and feet to a 3 days 60 mile walk in Seattle. Because so many of us lived in different cities, I used a Share site [1] to keep us organized and motivated. We all uploaded photos from the Avon walk in LA 3 years earlier. We kept training notes, maps, weather updates, and product recommendations on our site. This way we had the chance to log in when we wanted, often putting up challenging notes (we are a competitive group) and foot photos to egg each other on. It was the perfect way to stay in touch and stay motivated during our long 7 month training.

As part of our effort we had some MAJOR fund raising to do. We made calling cards [2] on Shutterfly [3] for each team member – finding cute pink designs that represented each of our very individual personalities. The content was the same though: name, contact information, and a link to our donation site. We kept the cards with us at all times. A few of us also got pink hair extensions and when people asked “Why the pink hair?”, it was the perfect way to let them know how to donate. We made thank you notes and hand wrote to each of our donors to express our thanks and the reason this was so significant to each of us. Again we had many card choices. Some picked pink stripes, others pink flowers – but whatever the design we wanted donors to know they were making a difference.

We used the Share site to collect photos, so making a photo book [4] about our experience was easy. I was so proud to be able to put all our work, time, and LOVE into a photo book for each walker so she could share the journey and remember how much the team’s efforts meant to Meg and the other survivors, loved ones, and people we met along the way.

$40,000 is a TON of money – we were a top 10 fund raising team for the Seattle event. I just had to share the good news! My final effort was to create a Shutterfly card [5] that was a photo of all 11 of us at the finish line – letting our supporters know what an amazing feat we had accomplished and thanking them one last time for helping us change lives for women we know & those women we have yet to meet.

3 times beating cancer + 11 women + 3 days + 60 miles = $40,000 in donations

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URL to article: http://blog.shutterfly.com/7068/how-3-11-3-60-40/

URLs in this post:

[1] Share site: http://www.shutterfly.com/nav/signedOutShare.sfly

[2] calling cards: http://www.shutterfly.com/cards-stationery/calling-cards

[3] Shutterfly: http://www.shutterfly.com/

[4] photo book: http://www.shutterfly.com/photo-books

[5] Shutterfly card: http://www.shutterfly.com/cards-stationery

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